Top Equipment & Supplies Websites in New Zealand

Key Insights on Top Equipment & Supplies Websites in New Zealand on February 2026

As of February 2026, warehousestationery.co.nz leads Equipment & Supplies in New Zealand with 466.36K monthly visits. Its audience skews mobile-first (44.82% desktop / 44.82% mobile), and traffic is down month over month -24.36% and down year over year -2.6%. officemax.co.nz holds second with 157.13K visits and a desktop-leaning mix (58.28% desktop / 41.72% mobile), while myschool.co.nz ranks third with 136.97K visits.

Across the leaders, oliver.com.au is the most mobile-first (100% of visits), whereas nisbets.co.nz is the most desktop-reliant (100%). Momentum favors lynnriver.co.nz in the latest month (19,229.81%), while 3mnz.co.nz shows the steepest pullback.

Acquisition patterns also differ: warehousestationery.co.nz is driven primarily by search, warehousestationery.co.nz by direct, and warehousestationery.co.nz by referral; overall, 57 of the top 100 sites are direct-led, 34 are search-led, and 3 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.