Top Advertising & Marketing Websites in Italy

Name: Top websites in Italy (Advertising & Marketing)
Creator: Semrush
License: https://tool3.malikdev.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Advertising & Marketing Websites in Italy, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

gfk.com

1.22M

1.65%20.08K

98.35%1.2M

↓40.58%

↓58.78%

Referral

ciaopeople.it

1.19M

8.76%104.66K

91.24%1.09M

↓29.5%

↓13.37%

Referral

appcast.io

1.08M

16.34%175.99K

83.66%900.9K

↓15.65%

↑216.6%

Referral

shorturl.at

898.28K

10.29%92.39K

89.71%805.89K

↓16.33%

↑0.49%

Direct

salesmanago.com

622.56K

1.16%7.23K

98.84%615.33K

↓32.98%

↓0.96%

Referral

media-amazon.com

581.24K

50.38%292.81K

49.62%288.43K

↓29.3%

↑0.72%

Referral

cutt.ly

561.31K

2.37%13.32K

97.63%548K

↓4.05%

↓33.43%

Direct

semrush.com

554.77K

57.17%317.16K

42.83%237.62K

↓34.17%

↑6.14%

Search

prontopro.it

549.57K

43.32%238.07K

56.68%311.5K

↓24.13%

↑0.86%

Direct

tophost.it

547.82K

34.9%191.2K

65.1%356.63K

↑0.28%

↑62.56%

Direct

italiaonline.it

510.76K

66.72%340.79K

33.28%169.97K

↑22.9%

↑26.35%

Direct

imginn.com

457.83K

6.82%31.24K

93.18%426.59K

↓25.06%

↑125.11%

Direct

doxee.com

436.86K

34.11%149.02K

65.89%287.84K

↓38.04%

↑1.97%

Direct

seedtag.com

435.32K

0.56%2.45K

99.44%432.88K

↓12.64%

↑147.85%

Referral

doofinder.com

431.98K

3.47%15K

96.53%416.99K

↓5.92%

↑1,013.42%

Referral

mailchimp.com

426.6K

87.73%374.26K

12.27%52.33K

↓24.51%

↓7.31%

Direct

blogger.com

422.56K

73%308.48K

27%114.08K

↓22.21%

↓35.17%

Direct

piwik.pro

355.22K

0.92%3.25K

99.08%351.96K

↓17.53%

↓42.83%

Direct

fb.com

351.47K

9.42%33.11K

90.58%318.36K

↑19.99%

↓33.06%

Direct

g.page

347.95K

1.49%5.18K

98.51%342.77K

↑31.64%

↑27.34%

Direct

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Key Insights on Top Advertising & Marketing Websites in Italy on February 2026

As of February 2026, gfk.com leads Advertising & Marketing in Italy with 1.22M monthly visits. Its audience skews mobile-first (1.65% desktop / 1.65% mobile), and traffic is down month over month -40.58% and down year over year -58.78%. ciaopeople.it holds second with 1.19M visits and a mobile-leaning mix (8.76% desktop / 91.24% mobile), while appcast.io ranks third with 1.08M visits.

Across the leaders, tresensa.com is the most mobile-first (100% of visits), whereas xandr.com is the most desktop-reliant (100%). Momentum favors nativery.com in the latest month (220.82%), while qapla.it shows the steepest pullback.

Acquisition patterns also differ: gfk.com is driven primarily by search, gfk.com by direct, and gfk.com by referral; overall, 67 of the top 100 sites are direct-led, 12 are search-led, and 17 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Advertising & Marketing Websites in Italy